Shirts, shirts, everywhere shirts!

World Series Phillies Yankees Baseball

After you’ve covered enough professional sporting events, yours eyes tend to catch different things than the average viewer. Last night for example, as the Yankees joyfully stormed the field upon winning their 27th title, I didn’t pay much attention to Derek Jeter or Jorge Posada or Nick Swisher.

No, I was fascinated by the shirts.

If you noticed, some of the first guys onto the field weren’t actually players, but Major League Baseball employees armed with black plastic bags filled with NEW YORK YANKEES—2009 WORLD SERIES CHAMPIONS hats and T-shirts. They went from player to player, handing them out at an insanely fast rate, all but begging the men to adorn their new duds.

It starts here.

It reaches here.

It ends here.

This, my friends, is what the owners and investors within Major League Baseball live for.

It’s great to win, and winning sure is fun. But the best thing about winning is the money. That’s why players exist. They’re as much models as ballplayers. They model the jerseys and caps you can purchase online. They model the expansive new stadiums that peddle $30 steaks and $15 beers. They model gloves and cleats, wristbands and commemorative patches. They wear, you watch, you buy. Cha-ching!

So while there remains a boyish innocence to the post-final out dog-pile, behind it lurks capitalism at its most fierce.

9 thoughts on “Shirts, shirts, everywhere shirts!”

  1. Did you notice throughout the series that whenever the Yankees did anything at all, no matter what, the camera was instantly on True Yankee Derek Jeter? Fox Sports, the master of the video nonsequitor.

  2. Isn’t all merchandising split even by all MLB teams?

    So if a Red Sox fan buys a Pedroia jersey for $30, he’s actually giving the Yankees a $1.

    I believe that the same is true for World Series merchandise.

  3. Wow, Classicist, I’m glad there’s something on which we can agree. Here’s the problem though. Who do they replace him with? I have trouble thinking of any national baseball broadcaster I enjoy listening to anymore. Some of them, I used to enjoy once, but we’ve had the same tired song from these guys for so long that it just all sounds the same. And yes, I’m looking at you too, Joe Morgan.

  4. What’s really scary, Jeff, is I was totally fixated by T-shirt guys, too. I was impressed that they were so damn focused on doing their jobs.
    I mean, there was chaos around them, but dammit, they were going to find Damaso Marte and get him to put a shirt on!

  5. if you flip on one of the cable shopping channels as soon as one of these events ends, you’ll see they are already selling the shirts.

  6. I was talking to my dad about the shirt thing and when the whole “let’s hand out the shirts as the last out is recorded” started. I then speculated that if these type of shirts were around in the 80’s, did someone keep a 1986 Red Sox World Champion shirt that they had been order to destroy? Surely, someone must have a 1987 Twins, 1991 Braves, 1997 Indians, 2001 Yankees, or 2002 San Francsico Giants World Champion shirt somewhere…

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