Look, I like The Who. I really do. But can anyone here explain to me:
A. Why they’re the halftime entertainment at the Super Bowl?
B. Why NBC keeps hyping them as the halftime entertainment at the Super Bowl?
It makes me sad my Grandma Mollie is deceased, because at age 94 she would have been happy to have watched her musical contemporaries. But, again … The Who? In 2010. Who’s opening for them, Grandmaster Flash? Dennis DeYoung? The Drifters? It’s a perplexing choice (to be kind), in that all these firms (save for Smith Prune Juice Co.) spending millions to advertise on Super Bowl Sunday aren’t looking for the 70-and-over market. And, if you’re 24, you’re changing the channel.
Hell, if you’re 64 you’re changing the channel.
The Who? Really?