Willie Gault vs. Jet

So yesterday I received the following e-mail from someone named Lydia. The subject line read: Former Superbowl (sic) champ Willie Gault races airplane …

•••

Willie Gault, former Superbowl Champ who is considered to be the fastest athlete of all time, “raced” XOJET’s Challenger 300 airplane as a part of the private aviation company’s upcoming ad campaign.  Needless to say, the airplane, which is one of the fastest civilian aircrafts, beat the former NFL wide receiver.  (images attached)

XOJET has just introduced a new Coast2Coast frequent flier program as well that is well embraced by sports athletes.

Please let me know if you can make a fit!

Thanks in advance,

•••

Now call me odd, call my silly, call me lame—but this strikes me as a tad desperate. Willie Gault, former Bear and championship sprinter, is still awfully fast. But he’s no longer one of the, oh, 500 fastest men in the world. Which actually doesn’t matter, because even the fastest man in the world can’t outrun a jet. Like, it’s not possible. Factually. Impossible. Can’t happen. So why have Willie Gault, a man in his 50s, race the damn thing?

Back in the day, this sorta stuff flew. Jesse Owens vs. horse. Bob Hayes vs. car. Fine. Dandy. But in 2011, who has the attention or interest to see Gault get his butt kicked by a plane? All in the name of PR, no less?

Well, I guess I do. Because I just blogged about it.

Sigh.

5 thoughts on “Willie Gault vs. Jet”

  1. The worst part about this is that somebody actually thought that they could pitch a frequent flier program with an ex-athlete racing an airplane. It’s a stretch, at best.

  2. Glad my buddy slept with his ex-wife, and he got jealous about it…

    One note–Jesse Owens racing horses and the like wasn’t dumb fun. He was forced into doing it because he couldn’t rub two cents together, even after sticking it to Hitler at the Berlin Olympics. Because he was black, Owens was reduced to racing other animals for money.

    So in that sense, we should celebrate Willie Gault’s achievement. You’ve come a long way, baby.
    RW

  3. ARE YOU PEOPLE STUPID… CAN’T YOU READ… IT’S AN AD CAMPAIGN…NOT AN ACTUAL RACE.
    …”Willie Gault, former Superbowl Champ who is considered to be the fastest athlete of all time, “raced” XOJET’s Challenger 300 airplane as a part of the private aviation company’s upcoming ad campaign.”

    HERE ARE THE FACTS: HE’S THE SPOKES PERSON FOR THE JET COMPANY… THE JET WAS NOT EVEN MOVING. THIS IS A PICTURE, not supposed to be released until it’s in magazines for a print ad campaign. I KNOW…I WAS THERE.

    AND ROBWEIN…classy.

    Please list YOUR accomplishments and charitable contributions on this planet…yeah, that’s what I thought.

  4. SPOKESPERSON IS one word, and I can think of a few more for you too...

    Jeff, I’m so pleased you’re focusing on the important issues. I thought you were a fan of Mr. Gault’s judging from your past article about him. Still waiting for your list.

Leave a Reply