JEFF PEARLMAN

JEFF PEARLMAN

The Yellow Pages in 2011—Why?

We received our Yellow Pages today. They arrive annually at out front door, thus beginning the following ritual:

1. Thud!—Yellow Pages arrive.

2. Yellow Pages are picked up after sitting there.

3. Thud!—Yellow Pages are tossed into the recycling bin, never opened.

Of all the wasted resources in the world, nothing screams, “This is ludicrous!” more than the Yellow Pages. There’s just no need, in 2011, for such a book, and the people responsible for wasting, oh, millions of pieces of paper for such a product should be sent to the corner for 500 hours.

Like records and tapes, this ride is over.

O-v-e-r.

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